The Pulse Business helps companies understand what their customers or clients really think about them.

 

How we do it

We design and deliver Pulse questions that illuminate fresh perspective and opinions across all types of audiences. This unique insight is used by the companies we work with to grow and improve their businesses. Our clients include:

Our latest Pulses

A third of Sustainability leaders are pioneers of ESG practice

Thirty percent of Heads of Sustainability and ESG Consultants see themselves as pioneers, according to The Pulse Business Sustainability Tracker, designed to capture and measure best practice across ESG (Environmental, Social and Governance). A further fifty-five percent declared themselves ‘mid-transformation’, painting a positive picture of how some UK PLCs are making headway with this challenging […]

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Senior comms leaders admit it’s lonely at the top…

Our recent Pulse of senior communications practitioners has found that 39% of senior comms leaders are less than communicative when it comes to talking about their feelings at work. Communications leaders cite leadership responsibilities as one of the reasons for putting on a brave face when they are actually feeling anything but courageous. Others say […]

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The only way is up…

April 29th 2021 – The PR and Comms industry’s ability to enact changes and react to circumstances appear to be contributing towards its upbeat state with a third of respondents (32%) feeling ‘very positive’ about the future of their business over the next 12 months and another 58% feeling ‘quite positive’. This compares to 24% […]

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Good news for online businesses as shopping habits go virtual

March 23, 2021: Online shopping is truly a part of every day life with one in three leaders (32%) saying it will be the shopping experience of choice post lockdown. Around one in four (26%) also say that focussing on mental health and wellbeing is now a top priority according to The Pulse Business’ Senior […]

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